MEDIAWATCH: Woke M&Ms & pregnant journalist MIQ dramas – how identity politics is killing Journalism

People sound off on M&M characters getting new designs as part of ‘more inclusive’ overhaul

As part of a larger ongoing effort to promote a world wherein “everyone feels they belong,” M&Ms has unveiled an updated take on its classic assortment of characters.

The Mars Inc.-owned candy-crafter unveiled the tweaks on Thursday US time, including in a one-minute video promoting the “For All Funkind” initiative’s core tenets.

In a press release, Cathryn Sleight–who serves as Chief Growth Officer at Mars–explained that the latest changes collectively stand as a “more concrete commitment” to what’s said to be the brand’s underlying ethos.

One of the problems with seeing everything through the lens of identity politics is that far larger issues are always missed.

Take M&Ms Woke makeover. All the focus has been on how outrageous it is to give them a Woke makeover vs those laughing at those for getting outraged.

The problem with this myopic focus on faux identity politics virtue signaling is that it eclipses the real issue which is M&Ms use child labour for their chocolate…

Mars, Nestlé and Hershey to face child slavery lawsuit in US

TDB Recommends

Eight children who claim they were used as slave labour on cocoa plantations in Ivory Coast have launched legal action against the world’s biggest chocolate companies. They accuse the corporations of aiding and abetting the illegal enslavement of “thousands” of children on cocoa farms in their supply chains.

Nestlé, Cargill, Barry Callebaut, Mars, Olam, Hershey and Mondelēz have been named as defendants in a lawsuit filed in Washington DC by the human rights firm International Rights Advocates (IRA), on behalf of eight former child slaves who say they were forced to work without pay on cocoa plantations in the west African country.

The plaintiffs, all of whom are originally from Mali and are now young adults, are seeking damages for forced labour and further compensation for unjust enrichment, negligent supervision and intentional infliction of emotional distress.

…it’s not that Green M&M isn’t a sexual object for the make gaze, it’s that a multi billion dollar corporation is using children to make your fucking candy!

Likewise the sudden focus on go girl feminism icon Charlotte Bellis who is pregnant and has to turn to the Taliban for safety rather than the patriarchal MIQ…

Pregnant Kiwi journalist promised safety by Taliban after being declined emergency MIQ spot

A pregnant New Zealand journalist promised safe refuge in Afghanistan after failing to be granted an MIQ spot has had people offer to transfer their spots to her.

Charlotte Bellis says she had no choice but to ask the Taliban regime for help after being told she didn’t qualify for an emergency MIQ spot. Since Bellis’ predicament came to light on Saturday, she’d heard that people have volunteered to transfer their MIQ bookings to her – but it’s not allowed.

“I want to know what more the government wants from me to convince them I need help. If they were in my shoes what would they do?”

…put aside her PR team, hysterical media support and National Party MP, the issue isn’t that a pregnant go girl feminist icon was slow at making an MIQ application and faced bureaucratic issues that were immediately quenched, no the actual issue here is how we have allowed crippling sanctions to replace our occupation that now see 23 million Afghans starving to death.

The expectation is a million Afghan children will die.

Our obligations as an occupying force should be to the damaged country we occupied, not the traitors who helped us!

Our obligations as an occupying force is to end those punitive sanctions.

Our obligations as an occupying force is to not have millions starve to death!

Why aren’t we being confronted with the spectre of mass death from starvation in a country we previously occupied rather than breathless updates of a go girl feminist icon?

In both cases, M&M wokewash and our myopic focus on go girl feminism, the low hanging fruit of identitarianism that dominates all journalism allows the far bigger issues of corporate malfeasance and military industrial profit margins to be eclipsed for the petty cacophony of intersectionist wounds competing for social hierarchy.

2.8million children work in the chocolate industry and 23 million Afghans face starvation, but sure, let’s focus on a NZ Journalist whose MIQ issues were sorted in 24 hours and woke candy.

Increasingly having independent opinion in a mainstream media environment which mostly echo one another has become more important than ever, so if you value having an independent voice – please donate here.

If you can’t contribute but want to help, please always feel free to share our blogs on social media